|            BY THOMSON FOUNDATION

AI in the newsroom:
The ethical approach

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Every journalist wants their audience to trust them. In return the audience expects accuracy, fairness and impartiality. With artificial intelligence things can get tricky if you’re not prepared. AI-tools can benefit newsrooms but they come at a cost. If you don’t have the right policies in place, you could face reputational and legal problems and lose audience trust. This course will show you how to avoid those pitfalls and take the ethical approach when it comes to AI in the newsroom. 

Course Contents

About
Outcomes
Course Experts
Organisations
Welcome to AI in the newsroom: the ethical approach. This course will guide you through the right approach to take and help you on your way to attaining certification with the Journalism Trust Initiative (JTI). The JTI stamp of approval will let your audience and the world know you’re a trusted, transparent source of news. It is a self-paced course, broken into sections, each addressing a key learning need.
By the end of the course you will:

  • Know what is meant by AI-related technology and the role it plays in society
  • Learn how AI is impacting journalism and the ethical implications of that
  • Appreciate how AI is used in the creation, dissemination and curation of news and the journalist's role in the process
  • Know why it's important to ensure any AI tools are in sync with your newsroom core values and goals at all times
  • Learn how to formulate an ethical newsroom policy in line with JTI best practice
  • Know how to adapt editorial processes in line with future developments in AI
  • Know how your organisation's approach to AI can be compliant with JTI

Catherine Mackie –
Thomson Foundation 

Catherine Mackie is the training and communications editor for Thomson Foundation and the course instructor. She’s a former BBC senior journalist with almost 30 years' experience in front of and behind the camera. She’s a recipient of a Knight-Wallace Journalism Fellowship at the University of Michigan.

Dalia Hashim –
Partnership on AI 

Dalia Hashim is the strategic initiatives programmes and research lead at Partnership on AI (PAI). PAI is a collaboration of academic, civil society, industry and media organisations working to advance responsible governance and best practices in AI.

Tim Robinson – Senior management executive and trainer 

Tim Robinson worked in regional media for more than 30 years a san editorial director and publisher at National World, one of the UK's largest regional multimedia groups.  He also works as a training consultant for Thomson.

Sabrina Argoub -
Journalism AI 

Sabrina Argoub is the programme manager of the AI Academy for small newsrooms at JournalismAI, a global initiative that empowers news organisations to use artificial intelligence responsibly. It’s a project of Polis, the media think tank at the London School of Economics.

Journalism Trust Initiative (JTI) Campus

Reporters sans frontières (RSF)

National Endowment for Democracy

Partnership on AI

JournalismAI (Polis)